Technology that keeps track of where you’re looking

Smart Eye is the world-leading supplier of eye tracking technology in the automotive and aviation industry segments. The company sells systems that, in real-time, measure the behavior of the eye through advanced image processing algorithms. Smart Eye develops and sells systems, software and services to OEM partners. Around 90 percent of sales are exports.

Business activities

The main products are Smart Eye Pro, which is mainly sold to simulators and research laboratories around the world, and AntiSleep and Blackbird for advanced systems in vehicles. In 2014 the company launched an additional product, Aurora, a versatile eyetracker offering high performance in a small format. In addition to measuring the position of the eye and where it is looking, the products also track head position, translation, how wide the eye lid is open and the size of the pupil. From this basic data, more detailed measurements can be extra-polated to determine, for example, fatigue, visual distraction and stress. Smart Eye Pro is the only system in the world that can take measurements with up to eight cameras simultaneously and thereby meet the requirements of the most advanced research simulators. The system can functionin any light levels – from a dark simulator to an aircraft cockpit.